Nice to meet you! We are the Bellissima merchant sisters, Maria Hannus-Hautala and Sanna Hietamäki. We are happy to help with anything related to shoes, check our contact information here.
We sisters are currently living through our busy years; the age range of the four little merchants is currently from four to 11 years. There are plenty of activities and hobbies in our families, and sometimes the little merchants might also be busy on the shop floor. 😊
In our store, you will most likely get to meet Kauppiaskoira-Peppi. Peppi loves petting and gladly acts as the top taste judge. Sometimes Peppi also takes well-deserved breaks and rests in her own bed in the back room or behind the cash desk.
To start with, our most important strategic measurements: Maria the merchant's shoe size is 43 and Sanna the merchant's is 40. You can read more about our feet and feelings regarding shoes on the product pages.
The idea close to our hearts is that beautiful shoes are meant for everyone. That is why we only include models in our women's shoe selection from brands that offer us the widest possible size range. So in addition to sizes 36–41, either small sizes (33–35) or large (42–46). Or in the best case, both ends! Our principle is to take all sizes produced of the models we select. This way we continue Bellissima's original idea as a specialty store for small and large women's shoes.
We also try our best to find shoes with different widths of lasts. Many of us Finns have wide feet, but there are also narrow-footed among us. Each of us also has our own feelings about shoes. Even if the feet are exactly the same size, the feelings can be very different between different people. We also share our own experiences of shoe models on the product pages of our online store, in case they would help in choosing shoes. Our dream would be to own our own shoe factory, where we could always make suitable shoes according to the customer's own measurements and wishes!
A brief history is probably also in order. Bellissima's story originally began in downtown Helsinki already in the early 2000s. At that time, the selection included only small (32–35) and large sizes (42–46) of women's shoes. In 2019, Maria became the merchant of Bellissima, Sanna joined as a partner in 2020, and thus the legendary concept was born: Bellissima merchant sisters. 🤩 We are the fourth entrepreneurs in Bellissima's history.
In 2021, we expanded our selection to children's shoes, especially children's shoes according to recommendations. Barefoot shoes meet current recommendations with their flexible soles and good foot-shaped toe space. Most of our children's shoe selection consists of barefoot shoes. We started with two popular brands still included, Froddo and Affenzahn. Since then, shoes and rubber boots from Bundgaard, the lovely shoes from D.D.Step, and slippers from Slipstop have joined. The newest brand in our selection is the lovely Yoyo Junior slippers for the little ones in the family.
Along our journey, in addition to the logo, we have also renewed our women's shoe selection. The old familiar and well-proven brands Remonte and Gabor have remained at Bellissima all the time and continue strongly. Over the years, we have found new lovely brands, such as Andrea Conti and Chantana, not forgetting Vintro, Laura Vita, and Andres Machado. Unfortunately, we have also had to give up some brands, sometimes making tough decisions based on numbers and sometimes because brands stopped producing special sizes.
Well, this is what trading is like! 😊 That's why we love our work, because every day is different. We always think we've seen it all, but new things always come up to solve. The best part of our work is you, our wonderful customers! 💖 You wouldn't believe how our day brightens when we receive lovely feedback and thanks by email.
Thank you to each and every one of you! 💖 We are here for you, and Bellissima wouldn't exist without you wonderful customers. Let's stay in touch! Best, Maria and Sanna